A Litemax Whitepaper on High Brightness, Low Power, and All-Weather Display Technologies

Industry White Paper

In the Quick Service Restaurant (QSR) industry, outdoor digital menu boards have become a key interface for branding and operational efficiency.

However, environmental challenges—such as sunlight readability, extreme temperatures, humidity, and power efficiency—demand displays that deliver both brightness and reliability.

This whitepaper explores the challenges of outdoor QSR displays and how Litemax overcomes them through high-brightness technology, wide-temperature tolerance, anti-blackening design, and the ECOgreenpixel energy-saving architecture.

It illustrates how Litemax empowers global QSR brands to achieve clarity, durability, and sustainability in every environment.

1. Market Background & Trends

The global QSR sector is undergoing rapid digital transformation. Outdoor digital signage has evolved from static lightboxes to intelligent ordering interfaces. According to industry research, the outdoor digital signage market for QSRs is growing at over 7% CAGR, fueled by demand for high brightness, energy-efficient, and durable displays.

Key drivers include:

• Smart dining experiences (AI ordering, real-time updates)
• ESG and sustainability goals
• Multi-location adaptability (drive-thru, outdoor promotions, menu synchronization)

👉 For more details, please refer to: White Paper